ICT solutions for your business – Musato Technologies
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9 tech resolutions for your business – ICT solutions

Investing in technology can be a challenge for entrepreneurs. But if done properly, information and communications technology (ICT solutions) can be a game-changer for your business. It can boost productivity; accelerate sales, and even open up new markets. Here are 9 resolutions to help ensure your business reaps the benefits.

1. Evaluate your ICT Solutions status

Take an objective look at your current ICT status. How are your systems performing? Where could you improve your company’s competitiveness by adding technology? Use this check-up to decide what current systems need to be optimized and which ones you need to add to meet your strategic goals. Then undertake a careful system selection process including requesting proposals from a number of vendors. Added bonus: A clear ICT solutions plan can put you on firmer ground with financial partners if you need a loan.

ICT solutions

2. Create an online strategy

Start with a little planning. What are your website’s goals? Is it to inform customers? To sell your products online? How does your online presence tie into your overall business plan? A well-defined online strategy will help ensure your investments in this area pay off with higher sales and better customer service.

3. Optimize your website

A website is your company’s virtual storefront. Yet, many sites are not properly designed or don’t fit well with the overall business strategy. Make sure your site isn’t text-heavy and doesn’t require endless scrolling or clicking to find information. Prominently feature your contact details and a call to action. Also, get some help to ensure the site is optimized to rank highly on Internet searches of importance to your business.

4. Get busy on social media

Create a social media strategy, starting with monitoring what’s being said about your business. Then, if you haven’t already done so, create your own presence on the main social media sites to mark your territory, manage your brand and engage with customers. Remember: Social media is about the soft sell. Aim to interact with your audience by being helpful and supportive. Aggressive marketing is a turn-off.

5. Engage employees – ICT solutions

Involve your employees throughout major ICT solutions investment planning and decisions to ensure not only their buy-in but also that you’re benefitting from their expertise and deep knowledge about your business.

6. Consider a Customer Relationship Management (CRM) system

Think about a CRM system to help ensure you understand your customers better and capitalize on sales opportunities. It will help you centralize all customer information, give customers more personalized service and follow up properly with prospects.

7. Explore productivity tools

Consider implementing productivity-enhancing tools. Examples include clock-in software, inventory management systems, or full-fledged supply chain management systems.

8. Consider an Enterprise Resource Planning (ERP) system

Saddled with an inefficient patchwork of computer systems in different parts of your business? Consider an ERP system. It’s all-purpose software with modules for everything from accounting to inventory, human resources, finances, and operations.

9. Keep on top of tech security

Be sure you have an ICT security policy covering such areas as acceptable use, password guidelines, security practices, and rules for downloading software. Then make sure it’s followed throughout your company. Also, be sure to back up data regularly. Contact Musato Technologies to learn more about ICT solutions and services.

Gideon E. M
Author: Gideon E. M

Gideon Ebonde M. is the CEO and Chief Software Architect at Musato Technologies. He is experienced Software developer with a demonstrated history of working in the information technology and services industry. He has a strong engineering professional skilled in Mobile Application Development, Enterprise Software, AI, Robotics, IoT, Servers, Cloud and business application. He is an accomplished DevOps software engineer and a visionary computer scientist and engineer.

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